Growing your business starts with investing in custom veterinary website design, period. Welcome to the future, the digital age of information where all businesses are on a level playing field. We can be on our home computer, reading our iPad at a coffee shop, or using our mobile device on a plane and be searching for anything in the world! The truth is, we don’t know what pet parents will be doing when they need to find you, or what device they’ll be on, but we do know that your website needs to be user-friendly, mobile responsive, and unique to your brand or you just lost a new patient. Today, we’re going to explore the immense importance of beautiful veterinary website design.
A Missouri University of Science and Technology study reported that it takes a person less than two-tenths of a second to form an opinion about your brand when they visit your website while taking another 2.6 seconds for the eyes to fully adjust and respond to that impression. Think about that for a second, within the blink of an eye, you’re making an impression on potential revenue for your business. Ask yourself, is your current website giving off the impression you want to be making?
75% of people base business credibility on a website.
Does a beautiful website mean a credible business? Stats say that is the perception of users, and it’s something you want to consider. Your website needs to look contemporary and clean, and it should clearly showcase your business to people browsing the website.
Here’s something else to think about: on average, 78% of users to our customers’ websites are visiting the website for the first time. If someone found your business and visited your website today, what impression would it make? You can have the greatest facility and staff on Earth, but the users of your website will not know that. You need to tell that story with solid design and storytelling.
Visual appeal is so important in today’s world. People find love by swiping left or right on their cell phones and choose meals based on images from an app – don’t you want the same thing for your veterinary clinic? People need to come to your website and be blown away by the beautiful colors, images, and caring text you’ve added to make them feel good about trusting you with their pets. It’s estimated that 70-80 million dogs and 74-96 million cats are owned in the United States, their owners are looking for you to help take care of them. It’s best to blow them away with a beautiful veterinary website design, don’t you think?
94% of people won’t trust an outdated website.
It simply comes down to this: millennials and modern pet owners want simplicity and modern design when choosing a hospital for their pet. If your website is old, outdated, or broken when attempting to use it, you are costing yourself business. A new website increases your chance of bringing in new clients with great SEO and a seamless path to get information or book an appointment online from any device.
WhiskerCloud’s platform offers the latest and greatest technology to veterinarians, monthly support and management, and all for a low price that makes it worth your while. We’d love to help customize your veterinary website design to showcase all of the amazing things you do.